Many expect an increase in M&A deals in the ad tech sector in 2025, but the landscape differs from 2021, meaning exits may be less robust.
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Many expect an increase in M&A deals in the ad tech sector in 2025, but the landscape differs from 2021, meaning exits may be less robust.
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As the newsletter company 1440 leans into advertising, it is prioritizing the CPM pricing model over other models such as CPCs or CPAs.
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This week's Future of TV Briefing looks at how live sports will likely be used by TV networks and streaming services in this year's upfront to drive advertiser demand for non-sports programming.
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Fast Company and Inc. are tightening up their paywalls as part of a larger strategy shift to grow consumer revenue at Mansueto Ventures, in light of referral traffic challenges.
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AI will inevitably take over media buying, but marketers will stall, resist and negotiate with the platforms every inch of the way.
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Brands are opting to pull their ad dollars and walk away from the JBP table, seemingly signaling a shift in the power in the RMN ecosystem.
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Publisher strategies: What Forbes, Business Insider, The Guardian and others are focusing on in 2025
This report examines the state of publishers' revenue streams, featuring executives from The Guardian, Dow Jones, Forbes, Business Insider and The News Media Alliance.
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What's shaping the media industry in 2025? Preview hot topics from the Digiday Publishing Summit on the Digiday Podcast.
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Roblox creators are choosing to prioritize other revenue streams over brand deals because they believe they aren't receiving a proper cut.
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