Ads took center stage today in Google's antitrust trial, as the U.S. Dept. of Justice sought to show the search giant as the only player in a game with rising prices.
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Ads took center stage today in Google's antitrust trial, as the U.S. Dept. of Justice sought to show the search giant as the only player in a game with rising prices.
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Connected TV and digital out-of-home are playing a bigger role in upcoming elections and politics - especially for smaller agencies looking to place clients' dollars.
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Google's Privacy Sandbox needs some work before publishers say they're willing to dedicate time and attention to testing further.
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The day covered a number of key topics core to the case including search market landscape, search quality, alternatives options for users.
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Pharma clients used to be wary of the creator economy. Why are they now throwing caution to the wind?
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Google may have pressed pause on cookie deprecation but publishers' cookie-less tests persist.
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