|
Really? Which self? The self you were when you were two years old, almost out of diapers? The self you were when you were screaming with the fans at the big game? The self you were after a long nig ...
|
|
|
We might not seek it out often enough in our work. It's a musical term, but we can use it too. The light touch. A way to make a sound without making a commotion. Delicate and graceful. Showin ...
|
|
|
"Obvious" closes the door to inquiry. "Perhaps" opens it.
|
|
|
Busy people in important organizations waste a lot of time naming things. It could be that once a name is good enough, you're done. That's certainly true for the logo. Nike is hard to p ...
|
|
|
"Nobody wants this" is unlikely. "Somebody will like this" is almost certainly true. "Everyone needs this" is a trap. The work begins with finding the right some ...
|
|
|
Since the days of Atari and Apple, the culture of Silicon Valley has been based on the idea of programmers and early employees owning equity in the startups they took a chance on. The media is alwa ...
|
|
|
One way to understand creative work is to think about the time and effort required to do something the first time versus doing it again. A novel might take five years to write. Retyping it takes a ...
|
|
|
A picky customer is oppositional. Whatever you offer, they want something (slightly) different. A particular customer is easy to delight. They tell you what they want, and that's what they wa ...
|
|
|
The plot of 2001: A Space Odyssey is pretty simple. You could write out a summary in three paragraphs. That's not what made it one of the most revered movies of all time, and also one of the ...
|
|
|
Simply say it. The first minute of a speech, the first paragraph of a novel or the tuning of the orchestra before they begin The performance improves if we skip that part. Sometimes, our thr ...
|
|
Search Other Sites