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Google rewards high-quality, people-first content demonstrating E-E-A-T, regardless of whether AI is used, and emphasizes that quality raters penalize low-effort, unoriginal content not specifically AI-generated content.
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Land your next job in SEO or PPC. These brands and agencies are hiring to fill open search marketing positions right now.
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New features allow advertisers to access enhanced targeting controls and measurement capabilities after a simple library upgrade.
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Google's Elizabeth Reid says AI Overviews drive 'higher-quality clicks' as many publishers watch organic traffic decline.
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Google's John Mueller offered a realistic assessment of the usefulness of LLMs.txt, comparing it to the keyword meta tag ...
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Learn how large organizations can overcome ABM scaling challenges using Karrot.ai's AI-powered personalization to align teams, integrate technology, and drive higher ROI.
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Google's ad tech monopoly has been ruled illegal by a federal judge. Learn how this ruling may affect publishers and advertisers.
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Discover advanced LinkedIn ABM segmentation strategies that leverage data insights to create highly targeted campaigns and dramatically improve performance and ROI.
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Judge rules that Google 'willfully engaged in anticompetitive acts' and 'substantially harmed' users and publishers.
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I created a live, auto-updating dashboard of Ahrefs' organic brand performance. Here's how you can replicate this for your own brand.
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